This page is for information purposes only. Certain services and features may not be available in your jurisdiction.

Upgrades to our McLaren F1 branding

Hong Kong, January 17, 2024

OKX, a leading Web3 technology company and Official Primary Partner of the McLaren Formula 1 Team, today announced that as part of an expansion of its partnership with the team, the OKX logo will be featured on the side pods of the McLaren F1 car livery for 20 races in the 2024 F1 season, in addition to other OKX branding placements on the car.

McLaren's new 2024 car livery, announced on 16 January and featuring the OKX branded side pods took inspiration from the OKX-McLaren jointly designed "Stealth Mode" livery revealed in September 2023.

Haider Rafique, OKX Chief Marketing Officer said: "We are thrilled to be part of the new McLaren F1 Team campaign 'Whatever it Takes.' We love the spirit that McLaren is taking into the 2024 season and we are excited to see that elements from our co-designed livery from Singapore have been integrated in this year's design. It feels like this will be a special year for McLaren and an epic one for our partnership as well."

McLaren Racing CEO, Zak Brown said: "Our partnership with OKX is going from strength to strength and we’ve delivered some fantastic fan activations last season. I look forward to building on that success through this expanded relationship, and to keeping the innovative and forward-thinking OKX brand front and centre in the fast-paced world of Formula 1.”

This extended partnership between OKX and the McLaren Formula 1 team is a significant step in bridging the dynamic worlds of Web3 and blockchain and elite motorsport, bringing fans and enthusiasts closer to the intersection of technology, innovation and speed.

Disclaimer
This content is provided for informational purposes only and may cover products that are not available in your region. It is not intended to provide (i) investment advice or an investment recommendation; (ii) an offer or solicitation to buy, sell, or hold crypto/digital assets, or (iii) financial, accounting, legal, or tax advice. Crypto/digital asset holdings, including stablecoins, involve a high degree of risk and can fluctuate greatly. You should carefully consider whether trading or holding crypto/digital assets is suitable for you in light of your financial condition. Please consult your legal/tax/investment professional for questions about your specific circumstances. Information (including market data and statistical information, if any) appearing in this post is for general information purposes only. While all reasonable care has been taken in preparing this data and graphs, no responsibility or liability is accepted for any errors of fact or omission expressed herein.

© 2025 OKX. This article may be reproduced or distributed in its entirety, or excerpts of 100 words or less of this article may be used, provided such use is non-commercial. Any reproduction or distribution of the entire article must also prominently state: “This article is © 2025 OKX and is used with permission.” Permitted excerpts must cite to the name of the article and include attribution, for example “Article Name, [author name if applicable], © 2025 OKX.” Some content may be generated or assisted by artificial intelligence (AI) tools. No derivative works or other uses of this article are permitted.

Related articles

View more
how to buy crypto guide
OKX
Introduction to cryptocurrencies

OKX Wallet Guide: How to Transfer, Withdraw, and Stay Secure

More users than ever are withdrawing crypto using the OKX wallet for fast, secure, and flexible self-custody. But how do you avoid mistakes and unnecessary fees? In this beginner-friendly guide, you’l
Oct 30, 2025
how to buy crypto guide
OKX
Introduction to cryptocurrencies

Crypto Trends 2025: What’s Next and How to Spot Emerging Opportunities

# Crypto Trends 2025: What’s Next and How to Spot Emerging Opportunities Crypto markets are set to double in value by 2025, propelled by transformative crypto trends like AI integration, next-gen DeFi
Oct 30, 2025
how to buy crypto guide
OKX
Introduction to cryptocurrencies

Crypto ATM Guide: How to Find and Safely Use Bitcoin & Crypto ATMs

Over 35,000 crypto ATMs operate worldwide—making crypto more accessible than ever. But how do you actually use a crypto ATM, and what should you watch out for? If you've ever wondered what a crypto AT
Oct 30, 2025
how to buy crypto guide
OKX
Introduction to cryptocurrencies

How to Make a Crypto Paper Wallet Safely

Did you know that nearly $3.8 billion was lost to crypto theft and hacks in 2022 alone? Many of these losses occurred because users stored digital assets in insecure wallets or failed to back up their
Oct 30, 2025
how to buy crypto guide
OKX
Introduction to cryptocurrencies

Staking Rewards Explained: How to Claim, Report, and Maximize (OKX Guide 2025)

Did you know crypto investors earned over $20 billion in staking rewards last year? Yet many users miss crucial steps when it comes to how to claim and report their staking rewards. If you're among th
Oct 30, 2025
how to buy crypto guide
OKX
Introduction to cryptocurrencies

Crypto Airdrops Guide: How to Get Free Tokens Safely

Did you know that in 2024, some savvy users earned thousands of dollars by simply participating in crypto airdrop events? As interest in how to get a crypto airdrop free continues to surge, more peopl
Oct 30, 2025
View more