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The ‘Unseen City Shirts' Digital Collectibles

A message from OKX Chief Marketing Officer Haider Rafique

A rare opportunity to mint and own a collectible with zero gas fees

As one of the world's largest crypto venues where billions of digital assets trade hands each day, we aspire to bring more utility to crypto beyond trading. This is a vision we outlined when we started to partner with sports teams like Man City and McLaren, or with our film and entertainment partner, Tribeca Film Festival.

In pursuit of more utility in crypto, we are excited to release the ‘Unseen City Shirts' campaign with Manchester City featuring re-designed, commemorative football shirts that can be minted as digital collectibles (NFTs) on our app and redeemed for exclusive prizes. You can mint the first digital collectibles here and the gas fees are on us. By minting, you are guaranteed an NFT collectible featuring one of the "unseen shirts." But you also have a chance to unlock more prizes (details on the drop page).

The first ‘Unseen City Shirts’ digital collectible, called ‘The Roses and the Bees’ designed by artist Christian Jeffery

The first of two 'Unseen City Shirts' digital collectibles, called, 'The Roses and the Bees,' and designed by artist Christian Jeffery are going LIVE today. In a tribute to Manchester, the shirt includes the Lancashire Rose and the Manchester Worker Bee, an emblem of the city for generations.

Between now and April 25, fans can mint their 'Unseen City Shirts' digital collectible here on our Web3 Marketplace within the app. On 26 April, each collectible minted will randomly be assigned a rarity level - Classic, Rare or Ultra Rare.

Depending on the rarity of the digital collectible, fans have a chance to win exclusive prizes including a limited-edition physical version of the specially designed football shirt, hospitality tickets to a Manchester City match and a play-on-pitch experience.

Manchester City players (from left) Sergio Gómez, Erling Haaland and Jérémy Doku wear re-designed 'Unseen City Shirts' entitled 'The Roses and the Bees,' which is available as a free-to-mint digital collectible on our app

Manchester City players (from left) Demi Stokes, Chloe Kelly, and Ruby Mace wear re-designed 'Unseen City Shirts' entitled 'The Roses and the Bees

A second digital collectible shirt featuring another unique design - and more prizes to be won - will drop on 29 April. We look forward to engaging with Manchester City's global fan base through the campaign and will be in touch soon when the second digital collectible drops.

Best of luck minting this edition and we look forward to releasing the next few in the coming weeks.

Aviso legal
Este conteúdo é fornecido apenas para fins informativos e pode abranger produtos que não estão disponíveis na sua região. Não se destina a fornecer (i) aconselhamento ou recomendações de investimento; (ii) uma oferta ou solicitação para comprar, vender ou deter ativos de cripto/digitais, ou (iii) aconselhamento financeiro, contabilístico, jurídico ou fiscal. As detenções de ativos de cripto/digitais, incluindo criptomoedas estáveis, envolvem um nível de risco elevado e podem sofrer grandes flutuações. Deve ponderar cuidadosamente se o trading ou a detenção de ativos de cripto/digitais são adequados para si, tendo em conta a sua situação financeira. Consulte o seu profissional jurídico/fiscal/de investimentos para tirar dúvidas sobre as suas circunstâncias específicas. As informações (incluindo dados de mercado e informações estatísticas, caso existam) apresentadas nesta publicação destinam-se apenas para fins de informação geral. Embora tenham sido tomadas todas as precauções razoáveis na preparação destes dados e gráficos, a OKX não assume qualquer responsabilidade por erros ou omissões aqui expressos.

© 2025 OKX. Este artigo pode ser reproduzido ou distribuído na sua totalidade, ou podem ser utilizados excertos de 100 palavras ou menos deste artigo, desde que essa utilização não seja comercial. Qualquer reprodução ou distribuição do artigo na sua totalidade deve indicar de forma clara: “Este artigo é © 2025 OKX e é utilizado com permissão.” Os excertos permitidos devem citar o nome do artigo e incluir a atribuição, por exemplo, "Nome do artigo, [o nome do autor, caso aplicável], © 2025 OKX." Alguns conteúdos podem ser gerados ou ajudados por ferramentas de inteligência artificial (IA). Não são permitidas obras derivadas ou outros usos deste artigo.

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